Shiseido

A medium-to-full, buildable coverage formula featuring innovative Light-Adjusting Technology that addresses the 3 major obstacles that impede radiance: fine lines and wrinkles, uneven skin tone, and loss of hydration. A combination of transparent pearls, radiant microcrystals, and advanced optical filters balances and adapts to any ambient lighting condition, while an exclusive blend of humectants binds moisture to the skin for 24-hour hydration. Infused with mandarin peel extract to help support skin’s radiance, this weightless foundation offers instant results and lasting luminosity. Protects with SPF30. Medium-to-full, buildable coverage Radiant finish 24-hour hydration SPF 30 30 Shades Water-resistant Transfer-resistant Crease-resistant Smudge-resistant Fade-resistant Non-comedogenic Dermatologist tested* TEST RESULTS: 93% of users reported that the foundation instantly made their skin look more even* 89% of users reported that the foundation created a smooth finish on their skin* 85% of users reported that the foundation made their skin look radiant in different lighting conditions.* 78% of users reported that the foundation made their skin look more even and firm* 75% of users reported that the foundation smoothed and concealed the appearance of fine lines and wrinkles *Based on a 7-day self-assessment with 111 participants How to use Shake the bottle well before use Twist pump to unlock Hold bottle at an angle and press downward on the top to dispense product For a seamless application, use fingers to blend the featherweight formula into skin from the center of the face outwards. To build coverage, use the HASU FUDE Foundation Brush For a natural glowing effect, use the DAIYA FUDE Face Duo Wipe dispenser after each use Apply after skincare, smoothing on evenly from the center of the face outward Build your desired coverage level with additional layers