giorgio armani

The Armani Lip Magnet Matte Liquid Lipstick leaves lips with a smudge-proof, ultra-matte finish. The formula is four times thinner and has twice the color of a traditional lipstick. It offers eight hours of wear and its unique, slim applicator design offers ideal precision for a perfect lip contour. Lip Magnet proves that lips can't be too plump or too thin when it comes to matte. Highly concentrated with pigments for deep, opulent color, this full-coverage formula features a breakthrough texture that glides on like a lightweight lip gloss and dries into a weightless, breathable, smudge-proof film. Born backstage during an Armani fashion show, Lip Magnet was created when international makeup artist Linda Cantello mixed two iconic beauty products together. She wanted to finish the model's lips with a color pigment that had the weightlessness and fluidity of Maestro Fusion Foundation and the vibrant color of Lip Maestro.